P1 Media Group | America’s Top Testing Christmas Songs
Media Research
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America’s Top Testing Christmas Songs

As Christmas carols fill the radio airwaves from coast to coast, P1 Media Group wanted to know how Americans would rate the 40 most-played Christmas songs from the 2016 Holiday Season. Six decades after its release, “Jingle Bell Rock” by Bobby Helms was America’s Top Testing Christmas Songs for 2017.

 

Some of the highlights:

 

  • The timeless Holiday Classic’s rule. 7 of the Top 10 Christmas songs were released between 1945 and 1963.
  • Christmas music is equally appealing among Men and Women and across Adults 25-54.
  • Top 40 and Country listeners have the most interest in listening to an all Christmas music station. We also found Men that listen to Rock and Alternative formats have a strong interest in Christmas music.
  • The newest song tested was Trans-Siberian Orchestra’s – Christmas Cannon from 2002, which ranked #34. TSO’s – Christmas Eve Sarajevo from 1996 was the newest song to finish in the Top 10.
  • Two versions of Jingle Bell Rock, Rudolph the Red-Nosed Reindeer and Sleighride landed in the Top 15.

 

P1 Media Group conducted the survey the weekend of November 17-19th, 2017. We sampled 25-54-year-old radio listeners in the Top 50 US Radio Markets that reported listening either “Frequently” or “Sometimes” to Christmas Music on a local radio station during the holiday season. The 40 songs tested were the most played Christmas Songs from 2016 according to Mediabase monitored airplay.  The full results are available HERE or below